example of persuasive communication in a personal context

Primacy means putting your strongest information first and is based on the idea that audience members put more weight on what they hear first. Giving the same speech would have been much more timely in the 1970s when there was a huge movement to increase seat-belt use. Such speakers are usually chosen because the family and friends of the deceased person see the speaker as someone they can depend on in difficult situations and as someone who can comfort and be an example to others. Persuasive speeches can be organized using the following patterns: problem-solution, cause-effect, cause-effect-solution, or Monroes Motivated Sequence. For the speeches previously discussed, just as with all speeches, its important to know your audience. If there were many qualified nominees and the decision was difficult to make, then stating that enhances the value of the award. And when it comes to word choice, less is more. Arguments form around three components: claim, evidence, and warrant. After a few more speeches about history, I decided to become a teacher. A toast may be lighthearted and jovial, a eulogy somber, a tribute stirring, or an acceptance speech celebratory. This I BelieveEssay Writing Guidelines, accessed March 17, 2012. Getting behind schedule on the first presentation isnt a good way to start the day. For example, Nick helped establish an alternative spring break program that will continue to service communities in need for many years to come. It can be an honor to present an award, but most of us would like to be on the other side of this speech. A speech of welcome is similar to a speech of introduction, but instead of introducing an audience to an upcoming speaker, you introduce the audience to upcoming events. Coworkers may toast the successful completion of a big project. This helps explain to the audience why the winner is deserving of the honor. One warrant for the claim and evidence cited in this example is that the US Department of Transportation is an institution that funds research conducted by credible experts. In order to persuade, a speaker has to construct arguments that appeal to audience members. Establish credibility and trust. The pattern is more fitting for persuasive speeches when the relationship between the cause and effect is controversial or unclear. People arent attacked or reviled because their views diverge from ours. Even if the belief you are focusing on is abstract, and many are, ground it in events from your life that your audience can relate to. You will almost always be speaking about someone or something else like a group, organization, or event, so dont make the speech about you. Foundation of Persuasion Persuasive speaking seeks to influence the beliefs, attitudes, values, or behaviors of audience members. Recall an experience you have already had with this type of speaking. You may not be able to switch someones position completely, but influencing him or her is still a success. At the same time, in emails to top managers, it is vital to use a formal tone and clearly indicate the purpose and goal of the message. During my last year of middle school, I was required to take a public speaking class. You will also want to choose a topic that connects to your own interests and passions. At the same time, the use of formal, neutral, and concise language is also essential for the given type of communication as it ensures that all ideas provided in the paper will be understood by the audience. Thus, a persuasive essay that revolves around current problems peculiar to families can be considered a perfect example of communication in an academic context. I have no doubts that he will both enlighten and entertain you with his presentation today!. I feared the class because I would be giving up to four speeches, the most I have ever done. It is important that the tone you set matches with that of the upcoming speaker. Effective Persuasive Communication in the Personal Context. The degree of preparation needed for a toast varies more than any other special-occasion speech type. You want to share his or her relevant credentials and your personal connection, if there is one, but make sure you dont over sell it, as in the following example: Marko is one of the smartest and funniest people I have ever met. Paragraph 2 Congratulations, you won an award! You can also combine the problem-solution pattern with the cause-effect pattern or expand the speech to fit with Monroes Motivated Sequence. It means that all my followers, or friends, comprised the intended audience. Why or why not? When an audience is hostile to your proposition, establishing credibility is even more important, as audience members may be quick to discount or discredit someone who doesnt appear prepared or doesnt present well-researched and supported information. Analyze what makes this example effective and consider the expectations for professional communication in your field. Identify strategies for choosing a persuasive speech topic. As was mentioned in Chapter 9 Preparing a Speech, the cause-effect pattern can be used for informative speaking when the relationship between the cause and effect is not contested. Finally, the importance of communication can be evidenced by its significant role in promoting effective collaboration and teamwork. https://studycorgi.com/persuasive-communication-in-different-contexts/. Once youve covered the background of the award and the selection process, you are usually at a good point to announce the winner, since the remaining information is specific to the person being honored with the award. Many topics that are current are also controversial, which is what gets them attention by the media and citizens. Change happens when people choose to change, not when they are forced to change. StudyCorgi. Speeches of tribute shouldnt be biographical sketches. First of all, it is vital to use clear, precise, and concise language when reflecting on the selected issue or investigating it (Stiff & Mongeau, 2016). "Persuasive Communication in Different Contexts." Most people tune out speakers they perceive to be too ideologically entrenched and write them off as extremists or zealots. The proposition of your speech is the overall direction of the content and how that relates to the speech goal. Rather than move these audience members from disagreement to agreement, you can focus on moving them from agreement to action. Good persuasive speech topics are current, controversial (but not inflammatory), and important to the speaker and society. Analyze what makes this example effective and consider the expectations for professional communication in your field. Choosing such topics may interfere with your ability to deliver a speech in a competent and ethical manner. There are several ways to use causes and effects to structure a speech. I believe in the power of the voice. This could be a memo, email, or presentation. You can see how to say Cheers! in many different languages at the following link: http://www.awa.dk/glosary/slainte.htm. Uninformed audiences may need background information before they can decide if they agree or disagree with your proposition. My parents thought, however, that this was just a phase. For change to happen, all parties in an interaction need to be open to dialogue, growth, and transformation (Foss & Foss, 2003). A review done by Pornpitakpan (2004) on studies from 1950-2004 found that using highly credible sources resulted in more persuasion. These eight tips can help you maximize your communication skills for the success of your organization and your career. Subordination or specific relations with an interlocutor also impact the choice of words and styles that can be employed. For instance, if the parent of a schoolchild puts up a social media post highlighting the need for sidewalks near the school so as to ensure safety for his or her kids, it would classify as a personal persuasive communication. This chapter can serve as a guide for how public speaking will pop up in your life once youve completed this class. Purchasing a three-month membership to our gym includes access to our outdoor pool and a place to enjoy the sunny season with your family. For a speech of welcome, welcome the audience, provide key information about upcoming events, announce any changes to the program, acknowledge sponsors and VIPs, and convey logistical information. If you are the original creator of this paper and no longer wish to have it published on StudyCorgi, request the removal. (2022, March 29). Monroes Motivated Sequence is an organizational pattern designed for persuasive speaking that appeals to audience members needs and motivates them to action. In a speech of introduction, get to know the person you are introducing, say his or her name correctly several times during the speech, establish his or her credentials, and set the tone of the event. As we have already discussed in this book, our voices are powerful, as it is through communication that we participate and make change in society. Chris-Havard Berge Shaking Hands CC BY-NC 2.0. Analyze what makes this example effective. What are you doing? she asked. Persuade Much professional communication involves persuasion. Minimum Submission Requirements A short e-mail or phone call can help end the silence surrounding elder abuse. Paragraph 2. A speaker could also provide evidence to support their claim advocating for a national ban on texting and driving by saying, I have personally seen people almost wreck while trying to text. While this type of evidence can also be persuasive, it provides a different type and strength of warrant since it is based on personal experience. I am an example of the voices power to change. According to the American Psychological Association, one to two million elderly US Americans have been abused by their caretakers. 6.2.1.1 Communicator/Source credibility. Here are some guidelines for the This I Believe speech. You are free to use it to write your own assignment, however you must reference it properly. Teaching is a form of advocacy, but you dont have to be a teacher to teach. March 29, 2022. https://studycorgi.com/persuasive-communication-in-different-contexts/. For instance, I needed specific equipment to make my presentation related to a project. communication skills, sales leadership. One reason for this lack of preparation is that people often, mistakenly, think they can wing a toast, introduction, or acceptance speech. Review the text of the tribute to Al Pacino at the following link: If you were to write a This I Believe speech, what would you write it on and why? In my situation, since I wasnt able to get to know the person, I had to rely on the information from the bio included in the program. The problem-solution pattern is an organizational pattern that advocates for a particular approach to solve a problem. Personal, professional, and academic environments have their own unique features that differentiate them. The positive change occurs because critical listening and critical thinking lead to responsible advocacy. Traditional persuasion has been linked to Western and masculine values of domination, competition, and change, which have been critiqued as coercive and violent (Gearhart, 1979). The video and text of her speech can be accessed in Video Clip 12.1. http://www.americanrhetoric.com/speeches/halleberryoscarspeech.htm. Given these reasons, it should be clear that even though ceremonial speeches are brief and dont require the research of other speech types, they still require planning, good content, and good delivery. You can reference the program, but allow them to read it on their own. This is a process that helps build communities and alliances. Ask yourself, What kind of community do I want? March 29, 2022. https://studycorgi.com/persuasive-communication-in-different-contexts/. The key to powerful and persuasive communicationwhether written or spokenis clarity and, when possible . If you use an assignment from StudyCorgi website, it should be referenced accordingly. An example of this sort of communication is a social media post. The goal is to create a climate in which growth and change can occur but isnt required for one person to win an argument over another. A persuasive speech will fall primarily into one of three categories: propositions of fact, value, or policy. Accomplishments can usually be broken up into three categories, and you may focus on one or more depending on your relationship with the person. One of the central difficulties associated with working in teams is the lack of understanding between their members and the inability to discuss ideas effectively. Every time I give a speech, I remember the past. This could be a memo, email, or presentation. Speaking about the academic context, effective persuasive communication has its own peculiarities that differentiate it from personal and professional ones. Welcome speeches are often allotted more time than is needed, but do not feel obligated to fill that time. You could add a main point between the problem and solution that outlines other solutions that have failed. As against personal contexts, informal phrases or emotional speech is prohibited for this sort of communication. Communication in the Real World by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted. Despite the lack of notice and my lack of knowledge about the person I would soon introduce, I drew on my knowledge of special-occasion speaking and made the most out of my five minutes of prep time. Family accomplishments usually entail discussing the loved ones the person is leaving behind or conveying the roles he or she played as a member of his or her family and friendship circles. Retrieved from https://studycorgi.com/persuasive-communication-in-different-contexts/, StudyCorgi. As you can see in the following example using the topic of global warming, the type of proposition changes the types of supporting materials you would need: To support propositions of fact, you would want to present a logical argument based on objective facts that can then be used to build persuasive arguments. Communication is a fundamental aspect of peoples lives as it guarantees successful cooperation and the ability to achieve particular goals. Call your audience to action by giving them concrete steps to follow to engage in a particular action or to change a thought or behavior. I listened outside as a peaceful meeting turned into a shouting match. With words flying, my parents and the teacher finally reached a conclusion. With only a couple exceptions, these speeches are shorter than other speech types. I did not fit in. In terms of previewing the events, do not read through a program or schedule if its something that audience members already have in their possession. 2022, studycorgi.com/persuasive-communication-in-different-contexts/. It wasnt until I started school that problems arose. Given that persuasive messages seek to directly influence the audience in some way, audience adaptation becomes even more important. If youve been asked to introduce someone, you are likely part of the team planning the event or you have a relationship with the person. Describe an example of persuasive communication in a professional context. Safety, value, and freedom are three important parts of invitational rhetoric. I went through the next months in embarrassment. When we engage in compassionate critical listening, we make a genuine effort to hear others and reflect on the complexity of their message rather than closing ourselves off or shutting down because we encounter a message with which we disagree. In order to persuade, a speaker has to construct arguments that appeal to audience members. "Persuasive Communication in Different Contexts." Be clear and concise. Such speeches are usually only one to two minutes long. This I believe. As you get older you become more dependent on others and move into an assisted-living facility. The adherence to this model helped to save time and achieve the goal in short terms, which can be considered one of the central advantages of the personal context. Remember that speakers have ethical obligations to the audience and should take the opportunity to speak seriously. This is true regardless of their political party, branch of government, or whether they are . In this paragraph, consider how academic persuasive standards differ from personal and professional writing. Invitational rhetoric doesnt claim that all persuasive rhetoric is violent. 1 Choose wording carefully. For this reason, it is vital to be able to select an appropriate strategy that depends on the context and use it to guarantee that people will understand you. There are several steps in presenting an award, but the main goal of this speech is to enhance the value of the award and honor the person receiving it. The conclusion was that I needed speech therapy. High school caused a dramatic change in my life. Lustig, T., The Most Difficult Speech: The Eulogy, Toastmasters International, accessed November 9, 2012, http://www.toastmasters.org/ToastmastersMagazine/ToastmasterArchive/2009/December/Articles/The-Eulogy.aspx. You would provide evidence to show that a problem exists and then propose a solution with additional evidence or reasoning to justify the course of action. This could be a social media post, an email to a friend, or even a conversation. Speaking about these topics invites others who hear us to think about their position in the world and reflect on their own responsibilities as communicators, which can spread advocacy and lead to social change. Draw connections to concepts from the Unit 1 and 2 Reading. It wasnt because I didnt know it, but because I couldnt say it. An appropriate example of persuasive communication in the professional context is a letter to a person who has a superior position. Being a critical compassionate listener, however, doesnt mean that we have to give up our own ways of thinking and our own advocacy positions. Welcome speakers should also convey logistical information that audience members may need to know, which helps answer questions before the audience needs to ask them. In what situations might you want to rely on traditional models of persuasion? If you can clearly and easily identify a competing thesis statement and supporting reasons, then your topic and approach are arguable. More recently, persuasive strategies have been identified based on theories and evidence related to human psychology. If youre unsure of the tone or content of the persons speech, you should contact that speaker or the event planner to find out. Connect the values of the organization with the purpose of the award. Finally, it is vital to consider all existing perspectives on the problem to create a complete image of the discussed aspect and attain success in promoting the outlined change. When delivering a speech of tribute, demonstrate why the person being honored is worthy of praise, connect to the personality of the individual, do not offer a biographical sketch, and share a moral of the story.. There may be a dinner planned, a special surprise coming up, other people to be honored, or even a limit on how long the group can use the facility. This study found that Elaboration Likelihood Model studies are trending upward among persuasive communication studies in the context of social media. My embarrassment grew with every grade that I moved through. StudyCorgi. In this section, well learn the components of an argument, how to choose a good persuasive speech topic, and how to adapt and organize a persuasive message. However, arguing that the restrictions on blood donation by men who have had sexual relations with men be lifted would be controversial. When I was young, I didnt use my voice to speak at first. Create an outline, and structure the speech with an introduction, a body with about three main points, and a conclusion. Propositions of fact focus on establishing that something is or isnt or is true or false., Propositions of value focus on persuading an audience that something is good or bad, right or wrong, or desirable or undesirable.. Although those topics may be very important to you, they dont carry the same social weight as many other topics you could choose to discuss. Most people have too many accomplishments to include, so include those that are relevant to your relationship with the deceased and that you think will elicit similar fond memories in others. March 29, 2022. https://studycorgi.com/persuasive-communication-in-different-contexts/. Either way, take time to write out an acceptance speech. Such statements also recognize others who were nominated but didnt win. I knew I would not let my speech affect the rest of my life. Safety involves a feeling of security in which audience members and speakers feel like their ideas and contributions will not be denigrated. Elderly people should not have to live in fear during their golden years. Persuasive speaking seeks to influence the beliefs, attitudes, values, or behaviors of audience members. Using personal narratives as a basis for advocacy and social change is not new, as stories have been used to move people to action in many historical situations. Speakers should always be prepared for a speech, but this can be challenging with special-occasion speaking because it is often unexpected. You want to care about your topic, but you also want to be able to approach it in a way thats going to make people want to listen to you. Instead, invitational rhetoric proposes a model of reaching consensus through dialogue. Special-occasion speeches should always be brief, unless otherwise noted. If you have a leadership role in an organization, you may end up presenting an employee, a colleague, or a peer with an award. Persuasion can be verbal and visual, written, spoken, and imaged. - Analyze what makes this example effective and consider the expectations for professional communication in your field. A thesis statement summarizes the central idea of your speech and will be explained or defended using supporting material. Blink: The Power of Thinking Without Thinking by M. Gladwell, Racist Assaults Against Asians and Coronavirus Pandemic. Chapter 1: Introduction to Communication Studies, Chapter 6: Interpersonal Communication Processes, Chapter 7: Communication in Relationships, Chapter 11: Informative and Persuasive Speaking, Chapter 12: Public Speaking in Various Contexts, Chapter 14: Leadership, Roles, and Problem Solving in Groups, Chapter 15: Media, Technology, and Communication, Prince Harry at the Invictus Games Opening Ceremony, http://www.npr.org/series/4538138/this-i-believe, http://www.toastmasters.org/Members/SpotlightArticles/AcceptAwardClass.aspx, http://www.toastmasters.org/ToastmastersMagazine/ToastmasterArchive/2009/December/Articles/The-Eulogy.aspx, http://www.toastmasters.org/MainMenuCategories/FreeResources/NeedHelpGivingaSpeech/BusinessPresentations/IntroducingaSpeaker.aspx, http://westsidetoastmasters.com/article_reference/presenting_awards_for_maximum_impact_2005-01.html, Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
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